CASE STUDY | MIKAMI SUSHI
50% Growth within 3 Months

The Story

Back in 2022, the sales at Mikami Sushi started to slowly decline. Over the course of 4-5 months, they had fallen to an all-time low and stayed there for several months. The restaurant owner was looking for an innovative way to bring customers back to the restaurant. The first step here, was to implement the Customer Nurturing System. this system prospected new customers and made sure the customers who had visited the restaurant before and moving forward – received a steady flow of fun, engaging communications.

Within the first 2 months, revenue began to turn around.

Once sales were back to a comfortable place. We implemented the TriForce Marketing technique. Using this method, we reduced the marketing budget from social and google ads, and diverted it to low cost streaming video ads, direct mail post cards, and the continued with the customer nurturing systems.
We increased sales by 50% within the first 3 months and maintained steady growth since.

Try The TriForce Marketing Strategy For Restaurants

1. OTT [Streaming TV Ad]

If you think that you need 1,000's of $$$ to advertise on streaming TV channels - that's where you're wrong! Streaming has quickly become the most popular way to view TV and the trend is expected to continue. Get your business on Streaming for much less than cable.

2. Direct Mailer

Follow your streaming ad with a direct mail piece that is sent directly to the same people who have seen your ad. This surprises and delights your customer. The action of crossing the boundaries between the digital and the physical creates an excitement in your customer's mind.

3. Social Media Ad Campaign

This is the third and final step to locking your customer in. They have seen you now on their streaming TV, received your postcard and now, they will get a glimpse of your business on their social media - reaffirming their desire to visit you soon.

LEARN HOW

WITH THIS VIDEO TUTORIAL FREE

OR LET'S CHAT

Mikami Case Study

CASE STUDY | MIKAMI SUSHI50% Growth within 3 Months